誰說追隨藝術就不能變富翁?英國少女Sophie Tea年僅27歲便擁有百萬資產,今年更逆市於倫敦開設個人畫廊,即看Sophie的成功之路!
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Sophie Tea原於大學主修商業管理,但後來為了追隨藝術之夢,捨起學位,開始利用社交媒體上傳自己的作品及創作過程,慢慢得到不少人的支持發迴響。
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她的作品用色鮮豔明亮,經常以大膽題材配搭夢幻粉色,包括個人畫廊中的女性裸體系列,希望藉著作品鼓勵不同身材的女性,擁抱自己的樣貌,展現自信一面。
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數到Sophie的成功原因,不得不提她獨特的營商模式!
以往大家仍為藝術品必是有錢人的玩意,但Sophie打破傳統觀念,推崇人人都能買得起藝術的概念,讓首創買家可以用12個月,無息分期付款購買她的原創畫作,而買家只需先付第一個月的費用,作品便會送到你的家中!
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開初推行這個付費方式時受到不少人的反對,認為不付尾數的太高。但推行後發現買家不但會依約付款,回購率更高達8成,成為她獨有的營商模式!
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有興趣的朋友,不妨留意她的Instagram及網站,隨時購買獨一無二的藝術作品!
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官網: https://www.sophieteaart.com/sophie
Text: LanaGirls
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